To achieve results, you must start with intention. At the outset of our projects, we collaborate with our clients to define measurable KPI that measure both business outcomes as well as user benefits. We incorporate the KPI into the creation process and measure results through each release. These analytics are used to help guide prioritization for subsequent sprints.
You have to understand your customer/employee in order to help serve them best. Evidence base methods and analytics help get us there. We like to walk in a person’s shoes, see what they do, what they really need, and how your solution fits into that use context.
Rather than wait for large pieces of capability to be built, we’re big believers in getting value into the hands of users incrementally and frequently. This enables more rapid feedback from users and keeps users more engaged by constantly providing new value. Design & Prototype, Test, Refine, Build & Launch, and Measure (repeat).
It’s not enough to know what you’re aiming for, so we measure results through each release. These metrics are then used to help guide prioritization for subsequent sprints. This process provides feedback on how well the experience is driving business results and enables us to incrementally course correct to maximize value.
We don’t transact with you.. we’re in a relationship with you. We want your business to succeed so we’ll be transparent, open, and honest and when we see that either party needs to make an adjustment, we’ll call it out to make sure we are following principal 1!
Product planning and management requires discipline, practical decision making, and flexibility. Learn how product roadmaps are used to achieve success for both short and long term value-added feature releases to customers for a community bank.